News
Case study- ColorCharm by Wella Professionals
- Case study- Project
Aspasie was trusted by Wella Professionals to design the new swatchbook for the ColorCharm collection, bringing the brand’s full DIY hair color portfolio together into a single, cohesive presentation tool for cosmetology stores. Crafted…
Aspasie connects
- Highlights
Industry, brand, and distributor event season is in full swing. Follow Team Aspasie as we reconnect with long-time clients, streghtens relationships, meet new teams and exchange ideas around the projects and opportunities ahead. On…
1922 by J.M. KEUNE – Distilled for Men Hair Color
- Case study- Project
Keune trusted Aspasie to support the launch of its 1922 by J.M. Keune hair color line for men. This collection of five shades, created for fast processing, low maintenance, and natural looking gray blending,…
Survey Insight: How Important Is the Swatchbook When Formulating Color?
- Aspasie survey
Survey Colorists responded to the final question in our survey: How important is the swatchbook when formulating color? Their answers highlight that it is far more than a simple reference tool. The swatchbook plays…
Our Commitments Behind the Scenes: People, Safety, Growth, and Integrity at Aspasie
- Highlights
At Aspasie, our work is tangible. We manufacture tools that help professional beauty brands and salon professionals bring color to life. But behind every swatchbook, button, ring, and display, there is something less visible…
STRAWBERRY LEOPARD
- Case study- Project
STRAWBERRY LEOPARD trusted Aspasie to create the full set of swatch buttons that line product display shelves in Sally Beauty stores across North America. With such vibrant, highly saturated shades, achieving a precise color…
Survey insight : Colorist favourite swatchbook format
- Aspasie survey
Survey insight Survey insight Colorists have a clear opinion on their preferred swatch format.Nearly half of them (49.4%) prefer the binder. Binder is preferred because it allows greater flexibility:you can take out only the…
Luminexx swatchbook
- Case study- Project
Aspasie partnered with ALOXXI to update the Luminexx swatchbook in a way that supports both today’s assortment and tomorrow’s growth. The project included integrating every new shade, redesigning the layout to create clear space…
