News
Paul Mitchell Color XG
- Case study- Project
Aspasie had the pleasure of collaborating closely with Paul Mitchell’s education and marketing teams when it was time to update the complete Color XG brand color swatchbook binder. This important project aimed to reflect…
What is the perfect swatch ?
- Aspasie survey
Aspasie has conducted a first-of-its-kind survey to better understand the unique and often personal relationship that professional colorists have with their swatchbooks. Renowned and celebrated color experts from across the industry generously shared their…
