News

Survey Insight: How Important Is the Swatchbook When Formulating Color?

Survey Colorists responded to the final question in our survey: How important is the swatchbook when formulating color? Their answers highlight that it is far more than a simple reference tool. The swatchbook plays…

Our Commitments Behind the Scenes: People, Safety, Growth, and Integrity at Aspasie

At Aspasie, our work is tangible. We manufacture tools that help professional beauty brands and salon professionals bring color to life. But behind every swatchbook, button, ring, and display, there is something less visible…

STRAWBERRY LEOPARD

STRAWBERRY LEOPARD trusted Aspasie to create the full set of swatch buttons that line product display shelves in Sally Beauty stores across North America. With such vibrant, highly saturated shades, achieving a precise color…

Survey insight : Colorist favourite swatchbook format

Survey insight Survey insight Colorists have a clear opinion on their preferred swatch format.Nearly half of them (49.4%) prefer the binder. Binder is preferred because it allows greater flexibility:you can take out only the…

Luminexx swatchbook

Aspasie partnered with ALOXXI to update the Luminexx swatchbook in a way that supports both today’s assortment and tomorrow’s growth. The project included integrating every new shade, redesigning the layout to create clear space…

Looking back at 2025 and welcoming 2026!

The beginning of a New Year is always an invitation to pause for a moment, look back, and take stock of the road we have traveled. For Aspasie, 2025was a year of movement, visibility,…

Meet Sara!

As Business Account Manager, Sara sits at the heart of the day to day relationship between Aspasie and our clients. From the first conversation to final production, she helps guide each project from start…

Aspasie at the PBA Executive Summit

We’ve been talking for months about Maxim and Antoine heading to the PBA Executive Summit in sunny Phoenix this November. What we hadn’t fully revealed was just how special this event would become for…

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