News
Behind the swatches
- Highlights
BIR – THE BEAUTY INDUSTRY REPORT In June 2025, the leadiIng magazine amongst professional beauty manufacturer and distributor executives in North America, published an in-depth feature on Aspasie. We invite you to read the…
AVEDA’s Full Spectrum Demi+ swatchbook
- Case study- Project
When AVEDA set out to reinvent the Full Spectrum Demi+ color experience, Aspasie partnered with the Education and Marketing teams to craft a swatchbook worthy of the brand’s ambition. Top priorities: reduce plastic usage,…
Meet Solen Büttner
- Meet the team Aspasie
At Aspasie, every color chart, every swatch fan, and every custom display we create is a reflection of the people behind it, a dedicated team driven by craftsmanship, professionalism, and a passion for helping…
How Professionals Work with Their Swatchbooks ?
- Aspasie survey
Aspasie has conducted a first-of-its-kind survey to better understand the relationship colorists have with their swatchbooks. Renowned and celebrated colorists generously shared their time, experience, opinions, and expertise. Their insights are invaluable in helping…
Good Dye Young at Premiere Orlando
- Case study- Project
Aspasie is very proud to have been invited to collaborate with the Good Dye Young creative team on their very first trade show, Premiere Orlando 2025. For this exciting milestone, we collaborated closely with…
Meet Katherine Dubuc
- Meet the team Aspasie
At Aspasie, every color chart, every swatch fan, and every custom display we create is a reflection of the people behind it, a dedicated team driven by craftsmanship, professionalism, and a passion for helping…
Paul Mitchell Color XG
- Case study- Project
Aspasie had the pleasure of collaborating closely with Paul Mitchell’s education and marketing teams when it was time to update the complete Color XG brand color swatchbook binder. This important project aimed to reflect…
What is the perfect swatch ?
- Aspasie survey
Aspasie has conducted a first-of-its-kind survey to better understand the unique and often personal relationship that professional colorists have with their swatchbooks. Renowned and celebrated color experts from across the industry generously shared their…
