{"id":4131,"date":"2026-10-06T15:20:32","date_gmt":"2026-10-06T19:20:32","guid":{"rendered":"https:\/\/www.aspasie.com\/etude-de-cas-boutons-de-coloration-moroccanoil\/"},"modified":"2026-10-07T08:45:03","modified_gmt":"2026-10-07T12:45:03","slug":"case-study-moroccanoil-color-swatch-buttons","status":"publish","type":"post","link":"https:\/\/www.aspasie.com\/en\/case-study-moroccanoil-color-swatch-buttons\/","title":{"rendered":"Case study- Moroccanoil color swatch buttons"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"4131\" class=\"elementor elementor-4131 elementor-4121\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4c6ac060 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4c6ac060\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1404fef3\" data-id=\"1404fef3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1e200ae elementor-widget elementor-widget-text-editor\" data-id=\"1e200ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>For professional color brands, the color experience often begins long before the client sits in the chair.<\/p><p>Across North America, Moroccanoil Color is distributed through independent and national distributors, where colorists discover, compare and select shades directly at store level. That makes the color button an essential point of interaction between the brand and the professional.<\/p><p>For<strong> Moroccanoil\u2019s Color Rhapsody<\/strong> and <strong>Color Calypso lines<\/strong>, Aspasie developed a comprehensive collection of color buttons designed to present each shade clearly, consistently and accurately.<\/p><p>Every swatch must be a faithful rendition of the intended color. From the palest tones to rich coppers, reds and deeper shades, precision matters. When a colorist reaches for a swatch, what they see and touch should accurately reflect the brand color story.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6f2c98 elementor-widget elementor-widget-image\" data-id=\"e6f2c98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.aspasie.com\/wp-content\/uploads\/2026\/10\/mur-nuanciers-capillaires-moroccanoil-aspasie-amp-co-applications-d039images-de-marque-e1791377067302.jpg\" title=\"Moroccanoil color swatch buttons\" alt=\"Moroccanoil color swatch buttons\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>For professional color brands, the color experience often begins long before the client sits in the chair. Across North America, Moroccanoil Color is distributed through independent and national distributors, where colorists discover, compare and select shades directly at store level. That makes the color button an essential point of interaction between the brand and the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[64],"tags":[80,81],"class_list":["post-4131","post","type-post","status-publish","format-standard","hentry","category-case-study-project","tag-coloration","tag-moroccanoil"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - 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